16 06, 2021

8 Ways to Use Social Media to Boost Admissions in Higher Education

By |2021-09-16T12:05:35-06:00June 16, 2021|Higher Ed|0 Comments

Social media has become an indispensable part of higher education marketing and admissions. But too often, the link between success on Facebook, Instagram, or Snapchat and enrollment results is tenuous at best. A photo of campus gets plenty of likes and engagement. But if those likes come from the same 200 excited alumni, will that really help a high school student decide what college to attend in the fall?

8 06, 2021

5 Ways to Show Off Your Company’s Culture to Prospective Applicants

By |2021-08-09T11:08:43-06:00June 8, 2021|Business Enterprise|0 Comments

As the COVID-19 pandemic nears its end, we're once again entering a phase of recruitment. Across the country, and industries, organizations of all sizes are looking to build and optimize their workforce to thrive in their niche. That, in turn, means recruitment marketing is once again a hot topic. In an environment where multiple organizations compete over top-end talent, showcasing the unique benefits and culture available through your open position can be the key to building the team in the most effective, successful way possible.

20 05, 2021

Improving on Linear Video: The Power of 360 Virtual Experiences

By |2021-08-12T10:01:10-06:00May 20, 2021|Virtual Tours|0 Comments

It's a well-worn cliché to say that "a picture is worth more than 1,000 words." Studies have shown that a single minute of video is worth 1.8 million words. But if that's true for linear video, then where does the number go for interactive content? We've often touted the power of 360-degree virtual experiences, and for good reason.

6 05, 2021

7 Ways Virtual Tours Can Boost Your Marketing

By |2021-08-16T04:10:32-06:00May 6, 2021|Virtual Tours|0 Comments

Virtual tours have gradually become an increasingly important piece in higher education marketing over the past decade. When COVID-19 changed everything in the college recruitment process last year, that trend only accelerated. Today, a virtual campus experience, or virtual tour, is among the important pieces a college or university can offer to prospective students and their families.

Go to Top