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College students arriving informed and excited because of the robust college student onboarding checklist the university follows

Your College Student Onboarding Checklist: 5 Key Areas

Lucas Brewer

August 21, 2024

For the modern college student, onboarding is a key component of success. In fact, it can…

Current students involved in marketing Freshman Welcome Week

Marketing Freshman Welcome Week: 8 Strategies for Universities

Lucas Brewer

August 15, 2024

For most first-year students, the time between move-in and the first day of classes is a…

University financial stakeholders discussing different university budget models

6 University Budget Models: Choosing the Best Fit for Your Institution

Lucas Brewer

July 3, 2024

The last few years have seen colleges and universities of all shapes and sizes tighten their…

Students enjoying freshman welcome event ideas like food festivals and outdoor events

15 Freshman Welcome Event Ideas to Foster Student Community

Lucas Brewer

June 27, 2024

Incoming first-year students enter college life full of excitement, high expectations, and an energy that invigorates…

Young college student studying class schedule or campus map

How to Freeze Summer Melt: 7 Ways to Maintain Student Engagement in the Summer

Lucas Brewer

June 6, 2024

For higher education professionals, the recruitment cycle doesn’t end with spring commencement. It continues throughout the…

Academically-focused student who fits into the unviersity's collection of college student personas

Understanding College Student Personas for Event Marketing

Lucas Brewer

March 27, 2024

Every student on your college campus is unique. But once you take a step back, you…

College decision day survey

Decoding Decision Day: Student Voices vs. University Echoes

Lucas Brewer

March 13, 2024

In the vast, evolving landscape of higher education, one day stands out as a…

Students following personalized approaches as universities revamp how to increase student enrollment in college

The 2024 Guide to Increase Student Enrollment in College

Lucas Brewer

January 25, 2024

Higher education enrollment management is a challenging game. Lower high school graduation rates, coupled with…

Bored and disengaged college student who can benefit from university student engagement strategies

8 Evidence-Based Strategies to Improve Student Engagement and Retention

Lucas Brewer

December 12, 2023

As any seasoned higher education professional knows, getting new students on campus is just…

hands-holding-tablet-displaying-interactive-maps-of-city-blocks-with-two-location-indicators

10 Uses for Custom Interactive Maps in 2023

Lucas Brewer

January 13, 2023

10 tips for marketers for incorporating interactive digital maps into their communication strategy