Blog

Several members of a university faculty are sitting together in a boardroom. Three of them are looking at one colleague's laptop.

7 Best College Event Promotion Tools

Jonathan Martin

June 6, 2024

College events can be a cornerstone of in-person, interactive student engagement—but only if the target audience…

Successful commencement events after diligent commencement day planning and marketing

The Ultimate Guide to Commencement Day Planning and Marketing

Jonathan Martin

April 3, 2024

Commencement day represents the culmination of years of work and a symbolic step into a new…

Teachers and professors congratulating students through college decision day celebration ideas

6 Inspiring College Decision Day Celebration Ideas for Higher Ed Institutions

Jonathan Martin

March 10, 2024

For high school seniors, college decision day is among the most exciting days in the school…

Prospective student engaging with online groups created as part of a strategy for how to recruit international students

How to Better Recruit International Students: 3 Tips

Jonathan Martin

November 29, 2023

International student enrollment is bouncing back. After the combination of COVID-19 and various political…

New student using an interactive campus map to navigate campus easily

8 Top Benefits of an Interactive Campus Map for Your Institution

Jonathan Martin

September 6, 2023

Every campus needs an interactive campus map. Audiences ranging from prospective students to long-graduated alums and…

Engineering group leader introducing freshmen to student organizations during move-in day

4 Tips for Collaborating With Student Organizations During Move-In Day

Jonathan Martin

August 31, 2023

The fall semester is approaching quickly, and colleges and universities across the United States…

Mental health professionals making a concerted effort to help new students and increase first-year student retention

10 Simple But Effective Ways to Improve First-Year Student Retention

Jonathan Martin

August 10, 2023

First-year student retention averages around 67% across the nation. However, on average, 8.6%…

Incoming freshmen using their phones at a college orientation for Gen Z students

Navigating New Horizons: How Technology Can Shape College Orientation for Gen Z

Jonathan Martin

July 27, 2023

It’s the height of summer, which means we are in the middle of orientation…