Ryan Balfour
Blog
Building a Data-Driven Admissions Strategy in Higher Education
Over the past several years, data has become a core part of industry decision-making. Higher education…
Winning at the Homecoming Experience – Follow the 3 W’s
Homecoming is a special time of year when colleges and universities share their history, traditions, and…
How to Enhance Student Engagement During the Admissions Process
The admissions process is never a one-way street. The success (or failure) of attracting students to…
The Whys and Hows of Personalizing the Admissions Experience in Higher Education
It’s natural to think of the admissions process from the institutional perspective. But as student expectations…
4 Higher Ed Custom Event Calendars for Managing Your Events
For internal and external constituents alike, your campus calendar is a constantly beneficial resource. Future and…
12 Fun Sports Event Ideas for College Students
Sporting events and educational pursuits have a rich and braided history dating back to antiquity. Aristotle…
10 Freshman Welcome Week Ideas for an Unforgettable Start
Entering college is a transitional period that first-year students face with anticipation and anxiety. It’s often…
Your College Student Onboarding Checklist: 5 Key Areas
For the modern college student, onboarding is a key component of success. In fact, it can…
Marketing Freshman Welcome Week: 8 Strategies for Universities
For most first-year students, the time between move-in and the first day of classes is a…
Digital Interactive Maps: Mitigating the Risks of Not Having ADA-Compliant Campus Maps
Public universities have a responsibility to meet ADA standards to ensure accessibility. One place this responsibility…