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High school student engaging with emails

How University Marketing Personalization Can Propel Your Messaging Strategy

Christian Batarseh

September 25, 2023

The higher education marketing landscape is evolving rapidly. Gone are the days of generic mailings and…

Student with more access to academic resources

6 Modern Strategies to Boost Student Retention and Persistence

Christian Batarseh

August 24, 2023

Student confidence in higher education is shrinking. The pandemic had an immense impact on…

Student planning college Welcome events

Planning College Welcome Week: 8 Ways to Increase Student Engagement During Welcome Week

Jeff Harwood

June 15, 2023

With the spring semester coming to a close, colleges and universities across the country are already…

College communicating move-in day schedules

6 Quick Tips for Effectively Communicating Move-In Day Information

Jeff Harwood

June 1, 2023

With the end of the spring semester, planning for the beginning of fall is already in…

Online presence for higher education institution

6 Elements of a Strong Online Presence for Your Higher Education Institution

Cassie Fay

April 20, 2023

When you want to recruit students, building a great online presence for your higher…

High school seniors engaging with campaigns

4 Tips to Get Stealth Applicants to Leave a Breadcrumb Trail

Jeff Harwood

April 4, 2023

In theory, the enrollment funnel sounds so simple. First, prospective students who are interested…

Students watching electronic device

New Higher Ed Website: Now What? 4 Keys to Digital Success After Launch

Christian Batarseh

March 21, 2023

When it comes to communicating with your core audiences, it’s impossible to overstate the importance of…

Students engaging more with university

7 Steps to Develop a Mobile-First Marketing Strategy for Higher Education

Alex Ingersoll

February 2, 2023

Gone are the days of prospective students looking at potential colleges to attend on…

College engaging prospective students

4 Ways Virtual Campus Tours Generate Student Leads

Jeff Harwood

January 18, 2023

In the complex world of recruitment marketing, generating student leads or inquiries is vital.…