Jonathan Martin
Blog
The Ultimate Guide to an Effective Digital Strategy in Higher Ed: 6 Steps to Successful Recruitment and Admissions
It’s time to get digital. Virtual channels have long…
Planning College Welcome Week: 8 Ways to Increase Student Engagement During Welcome Week
With the spring semester coming to a close, colleges and universities across the country are already…
6 Elements of a Strong Online Presence for Your Higher Education Institution
When you want to recruit students, building a great online presence for your higher…
4 Tips to Get Stealth Applicants to Leave a Breadcrumb Trail
In theory, the enrollment funnel sounds so simple. First, prospective students who are interested…
New Higher Ed Website: Now What? 4 Keys to Digital Success After Launch
When it comes to communicating with your core audiences, it’s impossible to overstate the importance of…
7 Steps to Develop a Mobile-First Marketing Strategy for Higher Education
Gone are the days of prospective students looking at potential colleges to attend on…
4 Ways Virtual Campus Tours Generate Student Leads
In the complex world of recruitment marketing, generating student leads or inquiries is vital.…
Using Your Event Calendar to Boost Recruitment
Let’s face it – most universities offer English 101 and Principles of Chemistry. When…
How to Personalize University Messaging
The U.S. higher education landscape is crowded, especially for organizations that don’t know how…
6 Unique Higher Ed Lead Generation Ideas for 2023
The higher education recruitment cycle never truly stops. Even as recruitment for the 2023…