Josh Darnell
Blog
What the 2026 Higher Education Marketing Salary Report Reveals About Pay and Retention
Higher education marketing teams are under more pressure than ever — balancing enrollment challenges, brand…
Celebrating Innovation! Announcing the 2025 Interactive Map Partner Award Winners
At Concept3D, we believe Interactive Maps are most impactful when they’re used not just for…
How Interactive Campus Maps Improve Visitor Experience and Orientation
College visits are an exciting opportunity for prospective students and their families to explore a…
Addressing Rural Colleges Challenges: How Rural Colleges Can Stand Out and Compete With Larger Institutions
In their home markets, rural higher education institutions tend to be a community backbone, providing…
Why Accessibility in Universities Is Becoming a Competitive Advantage in Higher Ed
Accessibility is a legal requirement for all businesses and institutions. But these regulations only touch…
How Right-Sized Room Scheduling Software in Higher Ed Improves Efficiency and Space Utilization
Without the right room scheduling software in higher ed, many campus scheduling problems start small.…
Why RCM Budgeting in Higher Education Is Changing How Universities Buy Technology
Higher education leaders are navigating an era of shrinking and flat budgets, alongside rising costs…
How Great Campus Maps Balance Speed, Wayfinding, and Storytelling
When a prospective family, a first-year student, or a visiting lecturer opens your campus…
Campus Event Space Utilization: How Room Reservation Data Unlocks Hidden Revenue
Anemic enrollment, reduced funding, and rising costs are forcing colleges and universities to find alternative…
Enrollment Management Trends in 2025: What’s Changing and How To Adapt
Enrollment management trends in 2025 reflect a continued shift toward digital-first experiences, personalized outreach, and…