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Teenager considering his college decision after receiving personalized outreach communications

Streamlining the College Decision Process: Helping Students Find the Right Fit

Travis Bondy

January 9, 2025

For most students, the college decision is a choice filled with uncertainty and pressures from all…

New college student exploring a campus map with dozens of helpful campus map details

11 Key Campus Map Details to Make Your Campus Map User-Friendly

Jonathan Martin

December 19, 2024

Digital, interactive campus maps can be a crucial tool to communicate with all of your audiences.…

Meeting of one of a college's digital accessibility committees

What Higher Ed Digital Accessibility Committees Miss: 5 Common Oversights and How to Address Them

Lucas Brewer

December 10, 2024

Digital accessibility has become a key priority for colleges and universities in recent years. But unfortunately,…

College student group benefiting from digital accessibility and support

The Cost of Digital Accessibility Missteps in Higher Education: Why Proactive Solutions Matter

Jonathan Martin

December 10, 2024

Are the resources available to faculty, staff, students, and visitors on your campus meeting the ADA…

College class representatives discussing aspects of the digital accessibility comittee

A Comprehensive Guide to Creating a Digital Accessibility Committee on Your Campus

Dana Adams

December 10, 2024

Digital learning tools are increasingly important in higher education facilities and campuses. Resources ranging from learning…

Guest lecture events happening successfully with thorough attention to university guest lecture event considerations

Guide to University Guest Lecture Event Considerations

Jeff Harwood

December 2, 2024

Universities have diverse ideas, in-depth exploration, and celebrations of intellectual progress. Guest speakers offer university event…

Prospective college students getting better outreach messages through personalized college admissions campaigns

How to Craft College Admissions Campaigns That Captivate Students

Ryan Balfour

November 19, 2024

The college admissions landscape is more crowded than ever. More than 4,300…

University enrollment marketing strategy

How Personalization Can Boost Your Enrollment Marketing Strategy

Jeff Harwood

November 13, 2024

Higher education recruitment is entering a new era of more educated, virtually savvy audiences than ever…

Recording specific student stories to use more storytelling in higher education marketing

Effective Storytelling in Higher Education Marketing: Admissions Guide

Ryan Balfour

November 12, 2024

Storytelling has the power to take stats and figures and turn them into sensations and experiences.…

Campus Tours Social Hotspots

How to Host Effective Campus Tours at Student Orientation

Jeff Harwood

November 12, 2024

Looking through brochures and reading about student life on college websites can help give prospective students…