Jill Bobrick
Blog
What Back-to-School Traffic Tells Us About the Digital Campus
There’s a moment every August when a college campus seems to change overnight.
Residence halls fill…
How to Maintain Accuracy Through Events, Construction, and Closures Affecting Campus Navigation
A new semester often brings a freshly designed or updated campus map with accurate campus wayfinding…
Why Campus Navigation Is a Bigger Challenge Than It Seems
Prospective students and their families don’t blame the map when they can’t find parking, navigate around…
The First Five Minutes on Campus: Why University Wayfinding Shapes First College Impressions
A prospective student’s campus experience starts earlier than you think, and it’s long before they shake…
Is MappedIn Right for Higher Education?
When institutions begin evaluating campus mapping platforms, MappedIn frequently comes up as an option. It’s a…
Beyond Compliance: Bridging the Gap Between Digital Accessibility and Physical Campus Access
Higher education has made significant progress on digital accessibility in recent years. Website remediation, WCAG audits,…
What Attendees Expect from Convention Centers in 2026 (and How to Deliver)
In 2026, attendees aren’t deciding whether to register, stay, or return solely because of the keynote…
What Makes a Campus Map Accessible? 6 Campus Map Accessibility Features Every Institution Needs
It’s tempting to treat campus maps as visual enhancements. But in practice, they’re mission-critical infrastructure. Prospective…
How Data Integrations Turn Interactive Campus Maps Into Real-Time Information Hubs
Campus maps have evolved significantly over the last decade, but many universities are still looking for…
Transform Your Digital Map With the Most Engaging Interactive Campus Map Categories
A welcoming, accessible environment is an essential part of a healthy campus culture for students and…