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Admissions counselor seeing progress after focusing on new marketing strategies after search cliff challenges

What’s Next After the Search Cliff in Higher Education?

Travis Bondy

April 15, 2025

Move over, declining high school graduation rates. There’s a new cliff in town. It’s known as…

College counselor using AI tools and managing admissions expenses

Managing Admissions Expenses in a More Challenging Market

Travis Bondy

March 17, 2025

Colleges and universities face increasing financial pressures, making it more important than ever for admissions teams…

College advisors weighing options to create a more personalized admissions process

Balancing Automation and Human Touch in Building Personalized Admissions at Scale

Travis Bondy

March 5, 2025

The average college-going high school student can expect recruitment outreach from 20+ higher education institutions. With…

Admissions counselors discussing the benefits of AI in education

Exploring the Exciting Implications of AI in Higher Education

Travis Bondy

February 13, 2025

AI is rapidly transforming industries, and higher education is no exception. The positive and negative impact…

Teenager considering his college decision after receiving personalized outreach communications

Streamlining the College Decision Process: Helping Students Find the Right Fit

Travis Bondy

January 9, 2025

For most students, the college decision is a choice filled with uncertainty and pressures from all…