Dana Adams
Blog
14 Most Engaging Events on College Campuses, According to Our Data
College is about the experience, not just about academics. At their best, the events your students…
5 Smart Texting Strategies to Boost Application Completion Rates
Higher education recruiters across the United States are facing a problem. Because applying to college has…
Supporting Non-Traditional Students: Strategies That Actually Work
Higher education institutions across the nation are facing stagnant enrollment and questions about the worth of…
Preventing College Summer Melt With Timely Personalized Outreach
Every year, thousands of admitted students never show up on campus—not because they changed their minds,…
How to Increase Event Attendance: 14 Effective Strategies
Community, belonging, camaraderie, and connection—these are all elements that people crave (and key elements in how…
How to Create Personalized Admissions Follow-Ups That Build Trust and Drive Enrollment
A student’s decision to apply and eventually enroll at a college or university rarely comes down…
What’s Next After the Search Cliff in Higher Education?
Move over, declining high school graduation rates. There’s a new cliff in town. It’s known as…
How to Transform Campus Engagement With Interactive Map Tours
Imagine a prospective student lounging at home and scrolling through your interactive campus map. They click…
Balancing Automation and Human Touch in Building Personalized Admissions at Scale
The average college-going high school student can expect recruitment outreach from 20+ higher education institutions. With…
How to Support Students—From Inquiry to Enrollment
For higher education institutions, understanding how to support students begins long before they start their first…