Gordon Boyes
Blog
Making the Digital Accessibility Grade Part 1: How Higher Education Institutions Can Meet WCAG 2.2 Requirements
Accessibility in higher education is not a new or novel concept. But as its needs evolve,…
How to Increase Student Enrollment: 8 Personalization Strategies
It’s impossible to overstate the importance of personalization in your recruitment efforts. In fact,…
How University Marketing Personalization Can Propel Your Messaging Strategy
The higher education marketing landscape is evolving rapidly. Gone are the days of generic mailings and…
8 Top Benefits of an Interactive Campus Map for Your Institution
Every campus needs an interactive campus map. Audiences ranging from prospective students to long-graduated alums and…
4 Tips for Collaborating With Student Organizations During Move-In Day
The fall semester is approaching quickly, and colleges and universities across the United States…
6 Modern Strategies to Boost Student Retention and Persistence
Student confidence in higher education is shrinking. The pandemic had an immense impact on…
10 Simple But Effective Ways to Improve First-Year Student Retention
First-year student retention averages around 67% across the nation. However, on average, 8.6%…
5 Last-Minute Tips to Create a Positive Move-In Day Experience for Parents and Students
Summer is flying by, and preparation for the fall semester is in full swing at colleges…
The Ultimate Guide to an Effective Digital Strategy in Higher Ed: 6 Steps to Successful Recruitment and Admissions
It’s time to get digital. Virtual channels have long…
How to Amplify Your College Orientation Through an Online Social Calendar
Universities and colleges are always searching for innovative ways to enhance the student experience, especially during…
















