Jonathan Martin
Blog
The Ultimate Guide to an Effective Digital Strategy in Higher Ed: 6 Steps to Successful Recruitment and Admissions
It’s time to get digital. Virtual channels have long…
How to Amplify Your College Orientation Through an Online Social Calendar
Universities and colleges are always searching for innovative ways to enhance the student experience, especially during…
Managing Move-In Day Logistics: 5 Best Practices for a Smooth Transition
The process of managing move-in day is challenging for everyone involved. For families of incoming students,…
Planning College Welcome Week: 8 Ways to Increase Student Engagement During Welcome Week
With the spring semester coming to a close, colleges and universities across the country are already…
6 Elements of a Strong Online Presence for Your Higher Education Institution
When you want to recruit students, building a great online presence for your higher…
4 Tips to Get Stealth Applicants to Leave a Breadcrumb Trail
In theory, the enrollment funnel sounds so simple. First, prospective students who are interested…
Making the Digital Accessibility Grade Part 2: How Higher Education Institutions Can Meet WCAG 2.2 Requirements
A closer examination of these WCAG 2.2 requirements, especially when considering the larger context already established…
7 Steps to Develop a Mobile-First Marketing Strategy for Higher Education
Gone are the days of prospective students looking at potential colleges to attend on…
9 Considerations When Looking for Campus Mapping Solutions
The verdict is in: interactive campus maps are no longer optional for colleges and…
Using Your Event Calendar to Boost Recruitment
Let’s face it – most universities offer English 101 and Principles of Chemistry. When…