Blog

New student building campus connections through virtual events and resources

Creating Campus Connections With Pre-Enrollment Strategies

Travis Bondy

June 29, 2025

In order to create an inviting college atmosphere where students find meaningful campus connections and feel…

Student receiving better admissions information through scalable personalization strategies

Using Technology for Scalable Personalization to Make Every Student Feel Unique

Travis Bondy

June 18, 2025

Personalized communication from brands and organizations is no longer just a nice-to-have element. Consumers expect it…

Hesitant student who might join college summer melt numbers

Preventing College Summer Melt With Timely Personalized Outreach

Ryan Balfour

June 2, 2025

Every year, thousands of admitted students never show up on campus—not because they changed their minds,…

College applicant sharing personalized admissions follow-ups with a friend

How to Create Personalized Admissions Follow-Ups That Build Trust and Drive Enrollment

Travis Bondy

May 11, 2025

A student’s decision to apply and eventually enroll at a college or university rarely comes down…

Admissions counselor discussing the value of a direct admissions lead compared to cold leads

Assessing the Value of a Direct Admissions Lead

Travis Bondy

April 30, 2025

Many college admissions teams are seeing substantially more applications each year, but the rise in applications…

Male and female student looking at a laptop

15 Best University Website Designs To Engage Prospective Students

Lucas Brewer

April 15, 2025

College websites share information about programs and student living, offer virtual tours, and show off gorgeous…

Admissions counselor seeing progress after focusing on new marketing strategies after search cliff challenges

What’s Next After the Search Cliff in Higher Education?

Travis Bondy

April 15, 2025

Move over, declining high school graduation rates. There’s a new cliff in town. It’s known as…

New students using interactive map tours to navigate campus

How to Transform Campus Engagement With Interactive Map Tours

Tim Wiedeman

March 19, 2025

Imagine a prospective student lounging at home and scrolling through your interactive campus map. They click…

College counselor using AI tools and managing admissions expenses

Managing Admissions Expenses in a More Challenging Market

Travis Bondy

March 17, 2025

Colleges and universities face increasing financial pressures, making it more important than ever for admissions teams…

College advisors weighing options to create a more personalized admissions process

Balancing Automation and Human Touch in Building Personalized Admissions at Scale

Travis Bondy

March 5, 2025

The average college-going high school student can expect recruitment outreach from 20+ higher education institutions. With…