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Happy group of incoming students that enrolled in a rural university

Addressing Rural Colleges Challenges: How Rural Colleges Can Stand Out and Compete With Larger Institutions

Robb Oshima

December 22, 2025

In their home markets, rural higher education institutions tend to be a community backbone, providing regional…

Prospective freshman using resources for greater accessibility in universities to navigate around campus

Why Accessibility in Universities Is Becoming a Competitive Advantage in Higher Ed

Jonathan Martin

December 11, 2025

Accessibility is a legal requirement for all businesses and institutions. But these regulations only touch the…

Two students using AI queries and receiving answers that highlight schools using AI optimization for higher ed

Marketers’ Guide to AI Optimization for Higher Ed

Cassie Fay

November 17, 2025

Prospective students have long turned to the internet to compare crucial details about the schools they’re…

Group of coworkers gather around a circular table.

How Concept3D Makes Departmental Event Calendars Work Together Seamlessly

Michael Davis

October 3, 2025

If you’ve ever tried to coordinate events across several departments, you know how quickly things can…

How Can Universities Stand Out in Digital Marketing?

Claire Rayes

September 23, 2025

The higher education landscape has become increasingly competitive. As universities compete for students locally and online,…

Prospective college student browsing interactive maps in admissions campaigns

Creative Ways to Use Interactive Maps in Admissions Campaigns

Robb Oshima

September 10, 2025

Interactive maps are more than a navigation tool; they can drive better legitimate admissions results. Higher…

College friends finding more engaging events on college campuses

14 Most Engaging Events on College Campuses, According to Our Data

Dana Adams

August 18, 2025

College is about the experience, not just about academics. At their best, the events your students…

College providing easy-to-share details to students to increase student engagement during Welcome Week

How to Increase Student Engagement During Welcome Week

Max Kostrach

July 23, 2025

In higher education, student recruitment is just the beginning. For students arriving on campus to begin…

Freshmen meeting students follow-up events

How to Leverage Move-In Day Follow-Up to Keep New Students Engaged and Motivated

Christian Batarseh

July 17, 2025

Move-in day is among the most important events in a new college student’s life.…