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Freshmen meeting students follow-up events

How to Leverage Move-In Day Follow-Up to Keep New Students Engaged and Motivated

Christian Batarseh

July 17, 2025

Move-in day is among the most important events in a new college student’s life.…

Applicant getting college admissions emails over their phone

Why Gen Z Ignores Your College Admissions Emails—And What to Do Instead

Jonathan Martin

July 16, 2025

Email is a vital part of engaging prospective students—if they’re actually…

Robust college student onboarding checklist

Your College Student Onboarding Checklist: 5 Key Areas

Jonathan Martin

July 9, 2025

For the modern college student, onboarding is a key component of success. In fact, it…

New student building campus connections through virtual events and resources

Creating Campus Connections With Pre-Enrollment Strategies

Dana Adams

June 29, 2025

In order to create an inviting college atmosphere where students find meaningful campus connections and…

Student receiving better admissions information through scalable personalization strategies

Using Technology for Scalable Personalization to Make Every Student Feel Unique

Dana Adams

June 18, 2025

Personalized communication from brands and organizations is no longer just a nice-to-have element. Consumers expect…

Parent and student on college move-in day

How Interactive Maps Enhance College Move-In Day for Your Students

Jeff Harwood

June 18, 2025

For colleges and universities around the country, the end of the spring semester means fall planning…

Hesitant student who might join college summer melt numbers

Preventing College Summer Melt With Timely Personalized Outreach

Jonathan Martin

June 2, 2025

Every year, thousands of admitted students never show up on campus—not because they changed their…

College applicant sharing personalized admissions follow-ups with a friend

How to Create Personalized Admissions Follow-Ups That Build Trust and Drive Enrollment

Dana Adams

May 11, 2025

A student’s decision to apply and eventually enroll at a college or university rarely comes…

Admissions counselor discussing the value of a direct admissions lead compared to cold leads

Assessing the Value of a Direct Admissions Lead

Dana Adams

April 30, 2025

Many college admissions teams are seeing substantially more applications each year, but the rise in…

Male and female student looking at a laptop

15 Best University Website Designs To Engage Prospective Students

Jonathan Martin

April 15, 2025

College websites share information about programs and student living, offer virtual tours, and show off…