Jonathan Martin
Blog
Why Gen Z Ignores Your College Admissions Emails—And What to Do Instead
Email is a vital part of engaging prospective students—if they’re actually opened…
Your College Student Onboarding Checklist: 5 Key Areas
For the modern college student, onboarding is a key component of success. In fact, it can…
Creating Campus Connections With Pre-Enrollment Strategies
In order to create an inviting college atmosphere where students find meaningful campus connections and feel…
Using Technology for Scalable Personalization to Make Every Student Feel Unique
Personalized communication from brands and organizations is no longer just a nice-to-have element. Consumers expect it…
How Interactive Maps Enhance College Move-In Day for Your Students
For colleges and universities around the country, the end of the spring semester means fall planning…
Preventing College Summer Melt With Timely Personalized Outreach
Every year, thousands of admitted students never show up on campus—not because they changed their minds,…
How to Create Personalized Admissions Follow-Ups That Build Trust and Drive Enrollment
A student’s decision to apply and eventually enroll at a college or university rarely comes down…
Assessing the Value of a Direct Admissions Lead
Many college admissions teams are seeing substantially more applications each year, but the rise in applications…
15 Best University Website Designs To Engage Prospective Students
College websites share information about programs and student living, offer virtual tours, and show off gorgeous…
What’s Next After the Search Cliff in Higher Education?
Move over, declining high school graduation rates. There’s a new cliff in town. It’s known as…