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Engaging marketing content for enrollment

4 Marketing Strategies to Increase Student Enrollment in 2024

Christian Batarseh

December 20, 2023

College enrollment numbers across the US are finally inching toward stabilization. But there’s still…

Bored college student in classroom

8 Evidence-Based Strategies to Improve Student Engagement and Retention

Lucas Brewer

December 12, 2023

As any seasoned higher education professional knows, getting new students on campus is just…

Resources with WCAG 2.2 requirements

Making the Digital Accessibility Grade Part 1: How Higher Education Institutions Can Meet WCAG 2.2 Requirements

Gordon Boyes

November 14, 2023

Accessibility in higher education is not a new or novel concept. But as its needs evolve,…

Personalization to increase student enrollment

How to Increase Student Enrollment: 8 Personalization Strategies

Tim Wiedeman

October 13, 2023

It’s impossible to overstate the importance of personalization in your recruitment efforts. In fact,…

High school student engaging with emails

How University Marketing Personalization Can Propel Your Messaging Strategy

Christian Batarseh

September 25, 2023

The higher education marketing landscape is evolving rapidly. Gone are the days of generic mailings and…

Interactive campus map to navigate campus easily

8 Top Benefits of an Interactive Campus Map for Your Institution

Jonathan Martin

September 6, 2023

Every campus needs an interactive campus map. Audiences ranging from prospective students to long-graduated alums and…

Student organizations during move-in day

4 Tips for Collaborating With Student Organizations During Move-In Day

Jonathan Martin

August 31, 2023

The fall semester is approaching quickly, and colleges and universities across the United States…

Student with more access to academic resources

6 Modern Strategies to Boost Student Retention and Persistence

Christian Batarseh

August 24, 2023

Student confidence in higher education is shrinking. The pandemic had an immense impact on…

Mental health experts making a concerted effort

10 Simple But Effective Ways to Improve First-Year Student Retention

Jonathan Martin

August 10, 2023

First-year student retention averages around 67% across the nation. However, on average, 8.6%…

Girls entering in the room

5 Last-Minute Tips to Create a Positive Move-In Day Experience for Parents and Students

Jeff Harwood

July 20, 2023

Summer is flying by, and preparation for the fall semester is in full swing at colleges…