Michael Davis
Blog
How Concept3D Makes Departmental Event Calendars Work Together Seamlessly
If you’ve ever tried to coordinate events across several departments, you know how quickly things can…
Interactive Campus Maps ROI: How to Model Cost, Value, and Payback
In today’s higher education landscape, proving the ROI of any investment matters more than ever. Prospective…
How Can Universities Stand Out in Digital Marketing?
The higher education landscape has become increasingly competitive. As universities compete for students locally and online,…
Homecoming in the Modern Era at Colleges and Universities: Using Technology to Shape Guest Experiences
Homecoming. The name says it all. It’s a time for alumni, families, and fans to “come…
Creative Ways to Use Interactive Maps in Admissions Campaigns
Interactive maps are more than a navigation tool; they can drive better legitimate admissions results. Higher…
What AI Tools Say About Your School: Understanding Artificial Intelligence Optimization for Universities
When 71.5% of people use AI tools for search, higher education institutions…
14 Most Engaging Events on College Campuses, According to Our Data
College is about the experience, not just about academics. At their best, the events your students…
How to Leverage Move-In Day Follow-Up to Keep New Students Engaged and Motivated
Move-in day is among the most important events in a new college student’s life.…
5 Smart Texting Strategies to Boost Application Completion Rates
Higher education recruiters across the United States are facing a problem. Because applying to college has…
Why Gen Z Ignores Your College Admissions Emails—And What to Do Instead
Email is a vital part of engaging prospective students—if they’re actually opened…