Jonathan Martin
Blog
Building a Data-Driven Admissions Strategy in Higher Education
Over the past several years, data has become a core part of industry decision-making. Higher education…
How to Enhance Student Engagement During the Admissions Process
The admissions process is never a one-way street. The success (or failure) of attracting students to…
How to Bring Innovation to Student Recruitment Techniques in Higher Education
The constantly shifting higher education landscape requires ever-evolving student recruitment techniques at every level. Today’s students…
The Whys and Hows of Personalizing the Admissions Experience in Higher Education
It’s natural to think of the admissions process from the institutional perspective. But as student expectations…
4 Higher Ed Custom Event Calendars for Managing Your Events
For internal and external constituents alike, your campus calendar is a constantly beneficial resource. Future and…
Navigating the New Title II ADA Updates for Your Higher Ed Digital Assets
The new Title II ADA updates represent—and cement—an ongoing trend toward accessibility. In today’s digital age,…
7 Best College Event Promotion Tools
College events can be a cornerstone of in-person, interactive student engagement—but only if the target audience…
The Ultimate Guide to Commencement Day Planning and Marketing
Commencement day represents the culmination of years of work and a symbolic step into a new…
6 Inspiring College Decision Day Celebration Ideas for Higher Ed Institutions
For high school seniors, college decision day is among the most exciting days in the school…
How to Better Recruit International Students: 3 Tips
International student enrollment is bouncing back. After the combination of COVID-19 and various political…