Blog

Online presence for higher education institution

6 Elements of a Strong Online Presence for Your Higher Education Institution

Cassie Fay

April 20, 2023

When you want to recruit students, building a great online presence for your higher…

College student exploring TikTok

How to Use TikTok as an Admissions Marketing Machine

Alex Ingersoll

May 25, 2022

For many higher ed admissions marketers, TikTok is a conundrum. In many ways, it is a…

Girl using social media in night

How to Use Social Media to Amplify Your Employer Brand

Kasia Whiteis

July 12, 2021

Hiring is no longer linear. In fact, a strong employer brand is one of the most…

Integrate Virtual Tours in Social Media Marketing

6 Ways to Integrate Virtual Tours in Your Social Media Marketing

Sam Slater

April 7, 2021

Virtual tours improve an organization’s online presence. Here’s how to integrate virtual tours into your social…