Tim Wiedeman
Blog
Employer Brand vs Recruitment Marketing: What’s the Difference, and Why Should You Care?
The recruitment industry is full of buzzwords, and employer brand might be among the most common. What exactly…
What Is a Job Preview? A New Way to Enhance the Applicant Experience.
Do you remember applying to your current position and entering your current career? What made you…
How to Scale Your Higher Ed Marketing and Admissions Efforts
Higher education is an industry defined by limited resources. Especially admissions and marketing offices often struggle…
8 Ways an Interactive Campus Map Can Help Your Admissions Goals
Higher education is a competitive industry, and it’s not about to get better. Earlier this year,…
6 Advantages of Interactive Campus Maps for College Facilities Departments
It’s tempting to think of campus maps in narrow terms. Admissions offices can use them to…
Campus Maps: A Perfect Tool for University Communications
When it comes to communications, higher education is unlike almost any other industry. There is no…
6 Crucial Elements That Applicants Look for in a Company
Hiring top-level talent is a complex process. Over the past decade, the market favors high-quality candidates,…
How Interactive Map Can Communicate Your University’s Move-In Day
As the fall 2021 semester begins to commence, millions of colleges are looking to move back…