Cassie Fay
Blog
A Guide to Graduation Day Accessibility
As another academic year comes to a close, colleges and universities across the country are preparing…
Understanding College Student Personas for Event Marketing
Every student on your college campus is unique. But once you take a step back, you…
9 Marketing Strategies to Increase Student Enrollment and Boost Personalization
Higher education institutions know that their marketing strategies to increase student enrollment must…
Campus Event Lifecycle: The Stages, Tips, and Ways to Incorporate Data for Success
Campus event planning is never simple. From homecoming to admissions information sessions, universities have the potential…
5 College Campus Event Analytics Tools for Better Event Marketing and Promotion
You want engaging, interactive on-campus events that are well attended and smoothly managed. Your…
Decoding Decision Day: Student Voices vs. University Echoes
In the vast, evolving landscape of higher education, one day stands out as a…
Beyond the Brochure: How to Engage Prospective Students
Higher education enrollment marketing is becoming more competitive by the minute. With high school students now…
6 Inspiring College Decision Day Celebration Ideas for Higher Ed Institutions
For high school seniors, college decision day is among the most exciting days in the school…
The 2024 Guide to Increase Student Enrollment in College
Higher education enrollment management is a challenging game. Lower high school graduation rates, coupled…
How a Sense of Community Can Impact Your Student Retention
The ultimate goal of any college or university is to graduate successful students. That means not…