Interactive Maps — Higher Education Impact Metrics
These results highlight the measurable impact our clients achieve with Interactive Maps in higher education.

ROI
Interactive Map Impact

60,000 unique users in 12 months
engaged with Michigan Tech’s Interactive Map (Jul 2023–Jul 2024).

370 Apply/Visit/RFI CTA clicks and 46 form leads
from the Interactive Map in the first 12 months.

33% YoY increase in sessions
on Sierra College’s Interactive Map, with a 5,000-session peak day (19× daily average) at term start.
ADMISSIONS IMPACT
Student Discovery on Campus

5,200+ map visits
at Walsh University shortly after launch—top student searches included dining and food options.

821 monthly Spotify downloads
of Providence College’s self-guided audio tour embedded in the Interactive Map.

7,000 tour plays
tied to Michigan Tech’s Interactive Map—students exploring programs and places before visiting.
STUDENT ENGAGEMENT
Average Engagement with the Interactive Map

33% YoY increase in sessions
on Sierra College’s Interactive Map, with a 5,000-session peak day (19× daily average) at term start.

4% form completion rate
via Michigan Tech’s Interactive Map (Slate form). 32% of those were first-touch prospects, and 21 ultimately enrolled.

~7,000 tour plays
of Providence College’s self-guided audio tour embedded in the Interactive Map.
STUDENT SUCCESS
How Interactive Maps Boost Student Retention

76% of students
said better online resources showcasing campus life would have reduced their desire to transfer.

66% of students
said more campus events would have made them less likely to transfer.

The #2 reason students transfer
is lack of campus community—a gap digital tools like maps, events, and tours help solve.
We serve over 675 clients
Concept3D has helped clients build a sense of community online for over a decade with our award-winning Interactive Maps, 360° Tours, and Events Calendars. We work closely with clients across higher education, hospitality, live events, destinations, sporting events and are continuing to expand the problems we help solve.





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