Jonathan Martin
Blog
Winning at the Homecoming Experience – Follow the 3 W’s
Homecoming is a special time of year when colleges and universities share their history, traditions,…
How to Enhance Student Engagement During the Admissions Process
The admissions process is never a one-way street. The success (or failure) of attracting students…
How to Bring Innovation to Student Recruitment Techniques in Higher Education
The constantly shifting higher education landscape requires ever-evolving student recruitment techniques at every level. Today’s…
The Top 7 Benefits of Virtual Tours on Your Campus Website
Prospective students have long used in-person tours of campus as a way to gauge their…
The Whys and Hows of Personalizing the Admissions Experience in Higher Education
It’s natural to think of the admissions process from the institutional perspective. But as student…
4 Higher Ed Custom Event Calendars for Managing Your Events
For internal and external constituents alike, your campus calendar is a constantly beneficial resource. Future…
The Ultimate Student Orientation Guide for Planning Student Orientation Week
Every summer, new student orientation is among the biggest campus events for most colleges and…
10 Freshman Welcome Week Ideas for an Unforgettable Start
Entering college is a transitional period that first-year students face with anticipation and anxiety. It’s…
Marketing Freshman Welcome Week: 8 Strategies for Universities
For most first-year students, the time between move-in and the first day of classes is…
6 Essential Tips for Planning Freshman Move-In Day
Planning freshman move-in day is a complex endeavor. It’s about far more than just making…