Jeff Harwood
Blog
How Does Wayfinding Work?: A Deep Dive Into Wayfinding and Its Benefits
Knowing your desired destination is only part of the journey it takes to arrive there. Wayfinding…
Tips for Building a Campus Events Calendar
Your vibrant campus community has a lot to offer students. But if they…
Beyond the Brochure: How to Engage Prospective Students
Higher education enrollment marketing is becoming more competitive by the minute. With high school students now…
8 Strategies to Boost Student Engagement in Higher Education
Retention and persistence have become core priorities across colleges and universities. But they’re impossible…
5 Last-Minute Tips to Create a Positive Move-In Day Experience for Parents and Students
Summer is flying by, and preparation for the fall semester is in full swing at colleges…
Managing Move-In Day Logistics: 5 Best Practices for a Smooth Transition
The process of managing move-in day is challenging for everyone involved. For families of incoming students,…
Planning College Welcome Week: 8 Ways to Increase Student Engagement During Welcome Week
With the spring semester coming to a close, colleges and universities across the country are already…
4 Tips to Get Stealth Applicants to Leave a Breadcrumb Trail
In theory, the enrollment funnel sounds so simple. First, prospective students who are interested…
4 Ways Virtual Campus Tours Generate Student Leads
In the complex world of recruitment marketing, generating student leads or inquiries is vital.…
Why Consistent Event Branding Is Important for Event Success
Most branding efforts are scattered because too many people are using too many platforms.
No matter…