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From small towns to big cities, tourism is vital for creating jobs, increasing revenue, and…

Total U.S. college enrollment rose 4.5% in the fall of 2024,…

Every year, thousands of admitted students never show up on campus—not because they changed their…

For most college students, move-in day is among the most important days of the entire college…

With the end of the spring semester, planning for the beginning of fall is already in…

Social media for higher education is no longer a “nice to have” marketing element. It…

Consumers worldwide are prioritizing experiences over physical products and showing increased interest in travel.

Community, belonging, camaraderie, and connection—these are all elements that people crave (and key elements in how…