Blog

Prospective student and parent engaging with content made through better admissions marketing tools

8 Ideal Admissions Marketing Tools to Boost University Enrollment

Lucas Brewer

November 19, 2024

Admissions marketing, and the right suite of admissions marketing tools, continue to play a major role…

Parent and college student spending time

11 Alumni and Family Weekend Ideas for Your University

Lucas Brewer

October 24, 2024

Alumni and family weekends are incredibly exciting times for your college or university. Not only are…

Painted Face Girl on College Rally

Winning at the Homecoming Experience – Follow the 3 W’s

Lucas Brewer

September 18, 2024

Homecoming is a special time of year when colleges and universities share their history, traditions, and…

Robust college student onboarding checklist

Your College Student Onboarding Checklist: 5 Key Areas

Lucas Brewer

August 21, 2024

For the modern college student, onboarding is a key component of success. In fact, it can…

Students involved in marketing Freshman Welcome

Marketing Freshman Welcome Week: 8 Strategies for Universities

Lucas Brewer

August 15, 2024

For most first-year students, the time between move-in and the first day of classes is a…

University financial stakeholders discussion

6 University Budget Models: Choosing the Best Fit for Your Institution

Lucas Brewer

July 3, 2024

The last few years have seen colleges and universities of all shapes and sizes tighten their…

Students enjoying freshman food event

15 Freshman Welcome Event Ideas to Foster Student Community

Lucas Brewer

June 27, 2024

Incoming first-year students enter college life full of excitement, high expectations, and an energy that invigorates…

Maintain Student Engagement in the Summer

How to Freeze Summer Melt: 7 Ways to Maintain Student Engagement in the Summer

Lucas Brewer

June 6, 2024

For higher education professionals, the recruitment cycle doesn’t end with spring commencement. It continues throughout the…

Focused college student persona

Understanding College Student Personas for Event Marketing

Lucas Brewer

March 27, 2024

Every student on your college campus is unique. But once you take a step back, you…

College decision day survey

Decoding Decision Day: Student Voices vs. University Echoes

Lucas Brewer

March 13, 2024

In the vast, evolving landscape of higher education, one day stands out as a…