Jonathan Martin
Blog
The Whys and Hows of Personalizing the Admissions Experience in Higher Education
It’s natural to think of the admissions process from the institutional perspective. But as student…
4 Higher Ed Custom Event Calendars for Managing Your Events
For internal and external constituents alike, your campus calendar is a constantly beneficial resource. Future…
Marketing Freshman Welcome Week: 8 Strategies for Universities
For most first-year students, the time between move-in and the first day of classes is…
Navigating the New Title II ADA Updates for Your Higher Ed Digital Assets
The new Title II ADA updates represent—and cement—an ongoing trend toward accessibility. In today’s digital…
6 University Budget Models: Choosing the Best Fit for Your Institution
The last few years have seen colleges and universities of all shapes and sizes tighten their…
15 Freshman Welcome Event Ideas to Foster Student Community
Incoming first-year students enter college life full of excitement, high expectations, and an energy that invigorates…
5 Causes of Summer Melt and Tips for Prevention
There’s a reason ‘butts in seats’ is a common phrase among college enrollment professionals. While tuition…
7 Best College Event Promotion Tools
College events can be a cornerstone of in-person, interactive student engagement—but only if the target…
5 Best Higher Ed Website Calendar Widgets
How can you efficiently spread event content across your entire website? If you’re looking…
How to Freeze Summer Melt: 7 Ways to Maintain Engagement
For higher education professionals, the recruitment cycle doesn’t end with spring commencement. It continues throughout…