Blog

Student presses finger on touchscreen
Finding directions through campus maps.

Campus Maps: A Perfect Tool for University Communications

Jeff Harwood

September 9, 2021

When it comes to communications, higher education is unlike almost any other industry. There is…

Applicants interviewing table with managers
Back view of female candidate apply for position, interview in modern office, recruiters consider applicant candidature, reading resume, HR managers look through employee cv. Hiring concept

6 Crucial Elements That Applicants Look for in a Company

Jeff Harwood

September 7, 2021

Hiring top-level talent is a complex process. Over the past decade, the market favors high-quality candidates,…

Group looking at a campus map
Small group of people looking at map on tablet and planning their day.

The 4 Factors to Make Your Campus Map Accessible

Jeff Harwood

August 17, 2021

Accessibility has become an increasingly crucial topic in digital communications. A non-accessible digital platform of…

Hand signing paper contract

How to Handle the Labor Shortage – Employer Branding Boosts Recruitment

Jeff Harwood

July 21, 2021

Is your business struggling to find the right employees you need? Are you seeking a solution…

University student applying for job

5 Ways to Show Off Your Company’s Culture to Prospective Applicants

Jeff Harwood

June 8, 2021

As the COVID-19 pandemic nears its end, we’re once again entering a phase of recruitment. Across…

360 degree view of modern office

Improving on Linear Video: The Power of 360 Virtual Experiences

Jeff Harwood

May 20, 2021

It’s a well-worn cliché to say that “a picture is worth more than 1,000 words.” Studies have…

Girllooking at online college

7 Ways Virtual Tours Can Boost Your Marketing

Jeff Harwood

May 6, 2021

Virtual tours have gradually become an increasingly important piece in higher education marketing over the past…

Branding words with yellow background

5 Action Items to Boost Your Employer Brand Now

Jeff Harwood

April 26, 2021

Over the past few years, employer branding has become a buzzword among leading employers. In a…

recruitment marketing

How Recruitment Marketing Can Create an Effective Virtual Hiring Process

Jeff Harwood

April 19, 2021

That might be why, according to some estimates, an expected 85 million jobs will go unfilled by…